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Can the bomb format help serialized cartoons

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 In recent years, both Cartoon Network and Nickelodeon have adopted a bomb format for premiering new shows. Where they would drop new episodes of a show in a span of 1 or 2 weeks. This seems to be doing some good results, especially in a post-Netflix/streaming world, and has boosted the popularity of both Steven Universe and The Loud House for example. Recently, Nick is employing the same tactic on it's newest show, Welcome to the Wayne. AKA, the most serialized children's cartoon I've seen in years. It just premiered, and already it hits you with a 3 episode story arc. I feel the bomb format is especially beneficial to Welcome to the Wayne for that reason alone. And because Nick can dump all the past episodes on their digital outlets, they don't have to worry about scheduling in reruns for it, since they can encourage viewing on the app.


If WttW actually takes off, could the bomb formula actually make networks less scared of more serialized Cartoons



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Guest Wednesday, 21 February 2018


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